Seocheatercom

seocheatercom

In the case when you participate in the building address, [pbn service] you hear about a thing called pbn. For quite some time this has been a buzzword in seo optimization, and a common and in-demand strategy. However, what is pbn? Pbn is an acronym for private blog network. There is already a lot of information: it is a network of blogs or platforms owned by the same person or to produce high-quality design, therefore, confidential, since these forecasts are effective in the same hands. The purpose of such a network was to build redirects to 1 website. Pbn creators often purchase expired domains that have an existing backlink page and some authority in its niche. Then they added material—and links to a commercial site—to give credibility and improve rankings. A similar method worked until google figured out this way of manipulating the rankings. It's not enough that using pbn for link building doesn't make sense anymore, it's also a risk, since many pbn's are quickly penalized by google. Why does all this matter too? If google already fined most pbn not so long ago, why are we all still doing this as a seo agency? The answer is simple: even then when the site was fined. , The site is still bored on the internet and especially those involved in making paid links are still using these sites to try and sell you "valuable" links. It can also happen accordingly google algorithm never found pbn, however you don't know exactly what can provoke it. There used to be so-called seo-agencies that specialized in pbn styling and advertise it as effective link building strategy. Many of them still exist and they still sell his services to those who do not understand here. That's why it's important for you to recognize alarm signals.

 Multiple portals, same owner

Pbn has also evolved in recent years, and some of them are professionally made, making them not easy to give away. But there are still old pbns out there, and you will always find lazy link builders doing the right thing. Their whois domain, they host all domains on a friendly server or ip address, and even specify only one and the same design or theme. If this is about you, you need to check their story. You can copy and paste paragraphs into google and see if more than one result comes up. If such websites are on equal servers, have the same design, and even publish only the same and similar content, you have a chance to find yourself realizing that you have met with pbn. But it's not always easy, and pbn developers understand how easy it is to recognize such patterns. They take security measures. Another good metric is keyword rankings and traffic. Tools like semrush or ahrefs offer estimates for these numbers. The lower these parameters, the higher the chance of the fact that the site is not of high value. There is one thing they cannot hide: their backlink account. After all, it's plausible that they're hungry for google to see. It means you can see it too. What to look for on his backlinks page Pbn is a network of resources linking to each other, these sites often unrelated thematically. These are two tips on what to look out for. For this analysis, we can use majestic to examine actual trustflow and referring domains. The ratio of follow and nofollow links can also be a good indicator. We will look at three different resources, two in german and the main one in italian:

If we take a look at these statistics, the first thing our organization will notice is that none of these domains have a particularly high topical trustflow over the actual topic system. In terms of crypto, everything about gadgets and security still seems pretty good, but the principles of the game associated with different genres of art and literature are already becoming questionable, and the running domain does not seem to have many backlinks related to this sport. The domain is in italian, but the conversation is not about italian and therefore not about pets.

In a recent post about nofollow links, we were able to establish that the largest news stories have between 10 and 20% of links nofollow in the backlinks account. It seems to be the natural ratio of an authoritative site. In the examples above, we see a domain with only 1% of nofollow links - it doesn't take an algorithm and machine learning to see that some kind of medicine happens to be manipulated in it.67% of nofollow links are bound to raise doubts and cause you to investigate further. Another thing that's notable for an italian domain is the ratio between english and italian, which is also noted by majestic: In the next step, we will resolve referring domains. The first thing our company notices is that there are a number of domains that link to the domain in question multiple times, up to a thousand times: This by itself does not mean that the site has pbn, which is suspicious, especially if two of them have long been recognized as very similar domains for the same market, and the third suddenly claims a completely different market , in this case peru. In the next step, we will test the referring addresses of any of our domains that link to the domain in question. An obvious example is the cryptocurrency domain : Then we take this first domain available and check referring domains: There are only 7 referring domains in total. This in itself is a red flag (although this is not a major symptom as it may only be a young website). We go further down the list and see this: The domain that links to the original domain 1500 times has only 4 referring domains. However, this is hardly proof for pbn, but the red flags keep piling up as we repeat this check. The backlink profile of the italian domain is even more interesting:First the domain is aimed at the title of a medical portal with an up-to-date trustflow in a business niche. It is followed by an english resource with photographs of flora and another italian site with funny pictures. We likewise see domains related to art and paintings here, as well as firefighters linking to a resource about running. This is a field of red flags. If we now put these domains in turn in majestic, we will see that some of them link to each other, domains that have only one referring domain and an extremely colorful mixture thematic trustflow. Pbn vs. Digital pr These are all indicators for pbn, and as other seo agency people we would advise against reaching for those for a link. Even if you end up penalized by google despite great efforts, pay attention to the following types of links in a particular backlink profile. Recognize red flags. In any case, even if you are doing link building through relationship building and digital pr, in some places you will be asked to pay for the placement of links. It may be tempting to do so in various cases, but it's always worth digging a little deeper. You might also notice that people only mentioned the domain address once in any post and didn't link to it. . Even without a link, a mention can send a positive signal, and as an agency that believes in digital pr as a link building strategy, we don't want to point too much to web pages that follow black hat methods, while we strive to make consumers aware of red flags. .